Redefining News: A Smart & Personalized News App

Redefining News: A Smart & Personalized News App

UI/UX

Mobile app

News Media

Let’s discuss about the project

Let’s discuss about the project

This case study explores the design thinking, UI/UX process, and interactions that make this app a go-to platform for a smarter, user-friendly news experience.

This case study explores the design thinking, UI/UX process, and interactions that make this app a go-to platform for a smarter, user-friendly news experience.

In a world where information moves fast, staying updated with relevant news can be overwhelming. This news app is designed to offer a personalized, real-time news experience that adapts to user preferences.


By leveraging an intuitive UI and a structured content layout, the app ensures seamless navigation, making it easy for users to bookmark, explore, and engage with articles that matter most to them.


The design prioritizes clarity, accessibility, and personalization, allowing users to filter content based on their interests. With a modern typography style, engaging visuals, and a minimalist interface, the app delivers a premium reading experience. Key features include customizable categories, a sleek bookmarking system, and an adaptive layout, ensuring that users get the news they care about—effortlessly.

Current market problems include

Current market problems include

Our trading app solves complex interfaces, delayed data updates, and poor portfolio management challenges

Our trading app solves complex interfaces, delayed data updates, and poor portfolio management challenges

Information Overload for Users

Information Overload for Users

With an overwhelming number of articles, blogs, and news sources, users struggle to find relevant and high-quality content. They often get lost in unnecessary information, making it hard to stay updated on topics they actually care about.

With an overwhelming number of articles, blogs, and news sources, users struggle to find relevant and high-quality content. They often get lost in unnecessary information, making it hard to stay updated on topics they actually care about.

Lack of Engaging Community Features

Lack of Engaging Community Features

Most tech news platforms are one-directional, offering only articles without community interaction. Users miss out on discussions, insights, and opinions from experts and other readers.

Most tech news platforms are one-directional, offering only articles without community interaction. Users miss out on discussions, insights, and opinions from experts and other readers.

Inefficient Bookmark & Reading History

Inefficient Bookmark & Reading History

Users often lose track of previously read articles or forget to save important ones. Many news platforms lack an intuitive way to organize, access, and revisit saved content efficiently.

Users often lose track of previously read articles or forget to save important ones. Many news platforms lack an intuitive way to organize, access, and revisit saved content efficiently.

We have found an appropriate solution

We have found an appropriate solution

After several days of research, interviews, ideation and other activities we have agreed on having following features

After several days of research, interviews, ideation and other activities we have agreed on having following features

AI-Powered Personalized Content

TechWAS curates and delivers personalized news based on user preferences, reading habits, and trending topics. The AI-driven recommendation engine ensures that users only receive relevant and high-value content without information overload.

Interactive Commenting & Polls

TechWAS integrates a dynamic comment section, community polls, and discussion forums where users can engage, ask questions, and share insights, creating
a more interactive experience
beyond just reading.

Smart Bookmarking & Reading Lists

TechWAS provides an easy-to-use bookmarking system, allowing users to categorize saved articles and access their reading history effortlessly. Users can also set reading reminders
to revisit articles later.

AI-Powered Personalized Content

TechWAS curates and delivers personalized news based on user preferences, reading habits, and trending topics. The AI-driven recommendation engine ensures that users only receive relevant and high-value content without information overload.

Interactive Commenting & Polls

TechWAS integrates a dynamic comment section, community polls, and discussion forums where users can engage, ask questions, and share insights, creating
a more interactive experience
beyond just reading.

Smart Bookmarking & Reading Lists

TechWAS provides an easy-to-use bookmarking system, allowing users to categorize saved articles and access their reading history effortlessly. Users can also set reading reminders
to revisit articles later.

User flow

User flow

To better understand the application structure, we started by creating the user flow, which helped in defining the information architecture through mapping

To better understand the application structure, we started by creating the user flow, which helped in defining the information architecture through mapping

Wireframe to visualize structure

Wireframe to visualize structure

We began by creating the user flow to gain a better understanding of the application structure, which then guided the mapping of the information architecture.

We began by creating the user flow to gain a better understanding of the application structure, which then guided the mapping of the information architecture.

High fidelity design

To better understand the application structure, we started by creating the user flow, which helped in defining the information architecture through mapping

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Frequently Asked Questions

Find quick answers to commonly asked questions about Dezzlab.

What is your design process?

We begin with understanding your goals, followed by user research, wireframing, prototyping, and testing to ensure the final design aligns with your vision and user needs.

Do you offer responsive design services?

Yes, all our designs are responsive, ensuring optimal user experiences across devices and screen sizes.

What industries do you specialize in?

We have experience across various industries, including healthcare, e-commerce, finance, and technology, tailoring designs to each sector's unique needs.

What makes your agency different from others?

We combine creativity with strategy, focusing on user-centric designs that not only look great but also deliver measurable results for your business.

How do you handle revisions during the design process?

We work closely with you throughout the process, providing multiple review stages to ensure the design meets your expectations and makes necessary adjustments.

How do you handle project timelines and deadlines?

We establish clear milestones and maintain open communication to ensure projects are completed on time and meet your expectations.

High fidelity design

To better understand the application structure, we started by creating the user flow, which helped in defining the information architecture through mapping

Frequently Asked Questions

Find quick answers to commonly asked questions about Dezzlab.

What is your design process?

Our process includes research, wireframes, prototypes, and testing to ensure designs align with your goals and user needs.

Do you offer responsive design?

Yes, we design responsive solutions, ensuring smooth experiences across all devices and screen sizes.

What industries do you specialize in?

Our expertise spans healthcare, e-commerce, finance, and technology, with tailored solutions for each industry.

What sets your agency apart?

We combine creativity with strategy to deliver user-focused designs that achieve measurable results.

How do you handle revisions?

Revisions are collaborative, ensuring designs are refined to perfection through multiple feedback stages.

How do you manage deadlines?

Deadlines are met through clear milestones and proactive communication, guaranteeing timely delivery.

Frequently Asked Questions

Find quick answers to commonly asked questions about Dezzlab.

What is your design process?

Our process includes research, wireframes, prototypes, and testing to ensure designs align with your goals and user needs.

Do you offer responsive design?

Yes, we design responsive solutions, ensuring smooth experiences across all devices and screen sizes.

What industries do you specialize in?

Our expertise spans healthcare, e-commerce, finance, and technology, with tailored solutions for each industry.

What sets your agency apart?

We combine creativity with strategy to deliver user-focused designs that achieve measurable results.

How do you handle revisions?

Revisions are collaborative, ensuring designs are refined to perfection through multiple feedback stages.

How do you manage deadlines?

Deadlines are met through clear milestones and proactive communication, guaranteeing timely delivery.

High fidelity design

To better understand the application structure, we started by creating the user flow, which helped in defining the information architecture through mapping

We have found an appropriate solution

After several days of research, interviews, ideation and other activities we have agreed on having following features

AI-Powered Personalized Content

TechWAS curates and delivers personalized news based on user preferences, reading habits, and trending topics. The AI-driven recommendation engine ensures that users only receive relevant and high-value content without information overload.

Interactive Commenting & Polls

TechWAS integrates a dynamic comment section, community polls, and discussion forums where users can engage, ask questions, and share insights, creating
a more interactive experience
beyond just reading.

Smart Bookmarking & Reading Lists

TechWAS provides an easy-to-use bookmarking system, allowing users to categorize saved articles and access their reading history effortlessly. Users can also set reading reminders
to revisit articles later.